Sponsorship
Our History and Mission
Founded in 1970, The Scottish Society of Charleston, Inc., is a 501c3 nonprofit organization which exists to promote our Scottish heritage, history and customs through the conduct of ongoing events in the Low Country which educate our youth and assist other Scottish-American organizations.
Features of the Games
- Competitions in Heavy Athletics, Pipe Band, Highland Dancing and Fiddling
- Entertainment from Celtic Folk and Rock bands, Border Collie Demonstrations, Rugby Demonstrations, and Children’s Games
- Over 40 Scottish Clans, Food and Merchandise Vendors and Scottish Crafts
Marketing Info
Annual attendance of 8,000+ spectators made up of suburban families, multi-generational attendees, younger affluent singles, and retirees with disposable income.
Digital Reach: 1.2 Million total
Billboard Reach: 250,000 per day
Radio Reach: 100,00 per day
Charitable Beneficiaries
A substantial portion of the proceeds from the Charleston Scottish Games and Highland Gathering benefited, in the past, the Ronald McDonald House and the Fisher House Foundation. Other beneficiaries include the Citadel Pipe Band, the International Seafarers Ministry and various scholarship recipients whose education involves Piping, Highland Dancing, Gaelic Languages or other Scottish studies.
Sponsorship Levels
Premier Sponsor: $25,000
Exclusive Sponsorship
BEFORE GAMES
- “Sponsored by” designation
- Prominent brand location on the following:
- All promotional print material
- All Scottish Society of Charleston membership newsletters
for 1 year - Games website with link for 1 year
- Full page ad in digital Games Program
- Social Media post to welcome you as a sponsor
- Logo on all posts if signed up by April 1st
- Weekly post from Sept 1st until Games
- Logo on the banner of Games FB Page
- Brand mention during Facebook live promotions
- “Facebook live” ticket drawing at your place of business
WEEKEND OF GAMES
- Brand banner on Games field
- 10×20 tent on Games field with prime viewing
- 6 Tickets to Friday night Patron’s Reception
- 12 General Admission tickets to the Games
- Access for 12 to the VIP Tent
- 6 Reserved Parking passes
- 3 brand acknowledgments by announcer on Games Day
Platinum Sponsor: $10,000
Limited to 4
BEFORE GAMES
- Brand location on the following:
- Promotional material
- Games website with link for 1 year
- Full page ad in digital Games Program
- Social Media post to welcome you as a sponsor
- Bi-monthly posts from Sept 1st until the Games
- 1 Scottish Society of Charleston membership newsletter mention
- Brand mention during One Facebook Live promotion
WEEKEND OF GAMES
- Brand banner on Games field
- 10×20 tent on Games field
- 4 Tickets to Friday night Patron’s Reception
- 10 General Admission tickets to Games
- Access for 10 to VIP Tent
- 5 Reserved Parking passes
- 1 brand acknowledgment by announcer on Games Day
Gold Sponsor: $5,000+
Limited to 10
BEFORE GAMES
- Brand location on the Games website with link for 1 year
- Social Media post to welcome you as a sponsor
- Monthly posts from Sept 1st until the Games
- Half page ad in digital Games Program
- 1 Scottish Society of Charleston membership newsletter mention
WEEKEND OF GAMES
- Brand banner placed at the Piping & Drumming Field or sidewalk circling Riverfront Park
- 10×10 tent on vendor row
- 2 Tickets to Friday Night Patron’s Reception
- 8 General Admission Tickets
- Access for 8 to VIP Tent
- 4 Reserved Parking passes
Silver Sponsor: $2,500+
BEFORE GAMES
- Brand placement on following:
- Promotional material
- Quarter page ad in digital Games Program
- Brand location on the Games website with link for 1 year
- Social Media post to welcome you as a sponsor
- 1 Social media post after Sept 1st.
WEEKEND OF GAMES
- 10×10 tent on Vendors Row
- 4 Tickets for Friday night Patron’s Reception at 15% Discount
- 6 General Admission ticket
- Access for 6 to VIP Tent
- 3 Reserved Parking passes
Bronze Sponsor: $1,500+
BEFORE GAMES
- Brand placement on following:
- Promotional material
- Business card size ad in digital Games Program
- Brand location on the Games website with link for 1 year
- Social Media post to welcome you as a sponsor
WEEKEND OF GAMES
- 10×10 tent on Vendors Row
- 2 Tickets for Friday night Patron’s Reception at 15% Discount
- 4 General Admission ticket
- Access for 4 to VIP Tent
- 2 Reserved Parking passes
General Games Sponsor: $500+
- Listing on Games website
- Name listed in digital Games Program
- Social Media post to welcome you as a sponsor
- 2 General Admission Tickets
- 1 Reserved Parking Pass
Sponsorships may be tailored to the specific needs of a business and tied to a particular area of the Games. We treat our sponsors with the highest regard and your contribution to the Charleston Scottish Games and Highland Gathering is appreciated greatly by our entire organization as well as the charitable entities we support.
Why be a sponsor?
- Recognition in the community
- Branding benefits from the reach the Games have
- Exposure to more than 500,000 people
- Portion of proceeds benefits Charleston Pipe Band, Citadel
- 3rd Oldest event in Charleston – This will be our 50th year!
- Reach people across the country
- Support Scottish heritage and culture
- Improved SEO from provided backlink on the Scottish Games website
- Social Media exposure (for applicable levels)
History and Heritage Go Hand in Hand
As a sponsor, you have a direct impact on keeping Scottish heritage alive in the Charleston community through the Charleston Scottish Games & Highland Gathering. Your business will be positioned in front of thousands of visitors and plays a vital role in keeping the Scottish Games coming back year after year.
With its inaugural event in 1971, the Charleston Scottish Games & Highland Gathering is the second oldest event of its kind in the southeast. Drawing visitors from around the country and abroad, the Games brings in over 8,000 guests, immersing visitors in Scottish heritage and history.
Your sponsorship will help to keep alive Scottish traditions and history for not only Charleston but around the world. This year’s Games will bring in visitors of all ages and demographics, giving you the opportunity to showcase your business to your specific audience. Through effective marketing and placement, we will promote your business in the most efficient and powerful methods.
Make a Difference in the Lowcountry
Sponsorship goes above simply helping your business. As a sponsor, you can be confident that you are making a difference in the Lowcountry. Through introducing the community to highland games and Scottish traditions, we are keeping alive the history and heritage of Scotland. The Charleston Scottish Games and Highland Gathering is a part of the Charleston Scottish Society which donates thousands of dollars to local charities. They also support a scholarship program which helps perpetuate Scottish culture and heritage and provides numerous students with funding to pursue education in Scottish studies.
We have been dedicated to spreading our unique Scottish heritage throughout the Lowcountry since 1971 and you can take on an important role in our mission. Help younger generations learn Scottish history, help Scottish people connect and keep their culture thriving in the Charleston area, and help educate people from all over the great contributions of Scottish people. Become a sponsor today!
Current Sponsors
Questions About Becoming A Sponsor?
Please contact us if you have any questions about becoming a sponsor of the Scottish Games.
Sponsor Inquiry
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